In a world increasingly full of “scientifically formulated” everything, Batch Twenty-One keeps it old school — with hand-crafted formulations, natural ingredients and earth-conscious product design. Because they know it’s important to make products that are good for you and the environment. Batch Twenty-One needed a strategy, brand identity design, logo identity systems, web design and graphic design that matched its environmentally sustainable ethos and down-to-earth feel. Their specific challenge was not having a way to explain to someone, visually who they were as a brand, which was causing them to feel un-authentic.